Contact Center Management
- Outbound Customer Interaction
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The success of an outbound program is linked to meeting the call objectives. The objectives can be varied - gather information, establish a lead, introduce a product, set up an appointment, cross-sell, or up-sell; all require specialised and refined calling skills.

At Sparsh, we understand the individual needs of every customer. Our customer service representatives are adept at strengthening end-customer relationships. We offer both Business-to-Consumer and Business-to-Business outbound teleservices. Sparsh combines state-of-the-art technology and specially trained customer service representatives to offer results driven outbound programs. Our outbound services address the needs of BFSI, insurance, telecom, travel, media, retail, government, and consumer durables industries.

In addition to outbound call services, Sparsh offers sophisticated data analysis and reporting tools to understand, analyse and maximise the profitability of a transaction. These reports are continuously used to evaluate our calling strategies and refocus our efforts, as necessary. Thus, our clients have access to information needed to make informed marketing decisions.

Sparsh's Comprehensive Outbound Services across Verticals


Key parameters that we track and benchmark against Service Level Agreements are -
  • Improved sales per hour
  • Increased contacts per hour
  • Higher conversion rates
  • Better list penetration
  • Reduced talk time

The Sparsh Impact
Sparsh's dedicated inbound and outbound customer interaction services have resulted in the credit card launch of a leading UK Bank which has now entered Indian retail market being the most successful in the Indian card industry.

Read Case study >>
Client Speak
"It gives me immense pleasure to inform you that one of our branches has logged in Rs. XXX annual premium. The proposal was a lead from the Sparsh. The client was very happy with the prompt response from the call centre staff and the way the request was processed. Apart from this lead, I would like to thank each call centre staff for each and every lead my team has converted till date. Keep up the good work."
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